Tag: marketing

Interview: Jesse Schell on gaming, the social sciences, identity loss and behavioural shaping.

Previously Creative Director of the Disney Imagineering Virtual Reality Studio, Jesse Schell thinks hard about the future of games; he’s worked on Toontown Online and teaches game design at Carnegie Mellon university. You can see his amazing DICE talk on the future of gaming here. This interview was conducted for a PC Gamer piece on Social Gaming about a year ago.