The Cat and the Hat as Viet Nam War Text, Tim Driscoll

Researching the Cat in the Hat for game news, I came across a wealth of inutility comparable to a holiday in a hash field. This book has inspired (and I use that term loosely) people to make the most esoteric design decisions. Considering it started out as a thought-experiment to determine whether a book could be read with a highly restricted vocabulary, it’s certainly inspired an excess of words. For example;

The Yiddish Cat


you don’t like it, go find another 3D Cat in the Hat screensaver!
or so reads the slogan for this screensaver…

Freud on Seuss cos their name’s sound similar, like.

And finally, one of my favourite

Cats in hats thought experiment or so it seems.

1. Title

2. Strap

3. Details

4. Developer Box

5. Body copy

6. Press Pass boxout

7. Boxouts

8. Callouts

9. Images

10. Captions

Title: Joint Operations:

Strap: Dan Griliopoulos battens down the hatches and digs out the rolling mat…


Genre: FPS

Due date:

Must see scene: A large screen grab and around 30 words describing one key scene that’s been demoed to you.

Developer box: Where has this game come from? Why is the developer important? You tell us… We need:

Developer: The name of the developer.

Publisher: Novalogic

Web address: (for the game, not the publisher)


Image – one headshot of a lead designer/programmer/producer, with a short factual caption telling us who he/she is.

Who are they?: 70-80 words of brief historical overview with previous games and alumni from the studio.

What are they doing? Up to 80 words describing the company’s current work and future plans. Are they going to change the world of gaming with their vision? Or is this game all they will ever do?

Body copy:

Press Pass: This boxout is about the marketing hype. It features a single dynamic screenshot accompanied by:

Strap: 20 words about the marketing campaign in general

They say: A 40-50 quote straight from the press release. As sensible or ridiculous as you like.

We say: Has the game got a hope in hell of meeting their expectations? 40-50 words describing your opinion as to whether this is a winner or not (Not too harsh though).

Boxouts: These can take several forms. Either:

– A large half page grab with title, strap and seven or eight incredibly interesting or amusing annotations

– A two grab box (one large, one small) with a title, strap and 100 words of copy.

– A three step walkthrough with header, strap and three grabs with a 30 word caption for each.

1 page – 1 short boxout

2 page – 2 boxes

3 page – 4 boxes

Images & Captions:

Indo-nesia future, there is only war.

KPOI, listeners cry foul – The Honolulu Advertiser – Hawaii’s Newspaper “D: All right. Let’s hear from them. Let’s hear what they have to say. It’d be interesting to hear what they have to say.

C: What, the Hawaiians? First off, they don’t know how to dial the phone. They can’t call. They don’t know what they’re doing. They have big calves. That’s all. They’re stupid people. We really should start bringing some of them in ’cause they’re strong. They’re a strong, sturdy breed.”